Friday, March 31, 2017

#Noesdehombres: thisisn'tmanly

The NYT today ran a story with this great headline:

The story is about an activist art installation of a penis seat (see this video to see what it's like and people's reactions) that is part of the campaign against sexual harassment #Noesdehombres. They offered this isn't manly as a "rough translation" of the tagline. I don't love it as a translation, but I don't have anything better. Do any readers? 

The subway seat is creative, if a bit obnoxious - but the other images in the campaign, like this one, are about getting men thinking about if this was aimed at your girlfriend, or your mother. Perhaps effective in the short term, but not exactly empowering for women.